Timeless Stories

Title : Hamlet, Alice, Pride and Prejudice
Campaign Name : Timeless Stories
Client (Advertiser) : Penguin Random House
Brand (Product) : Penguin Classic
Agency : Cheil Worldwide Hong Kong / Cheil Pengtai Beijing
Production Company : Illusion CGI Studio

CREDITS

Chief Creative Officer : Paul Chan
Executive Creative Director : Lili Jiang
Creative Director : Ivan Au, Woody Hu, Chen Xiao
Copywriter : Paul Chan, Lili Jiang, Nan Yi
Art Director : Ivan Au, Yammi Yeung, Woody Hu, Chen Xiao
Photographer : Illusion CGI Studio
Illustrator : Illusion CGI Studio

AWARDS

New York Festivals 2023
3 Shortlist Print Craft - Art Direction
3 Shortlist Print - Best Use Newspaper / Magazine
3 Shortlist Print Craft - Illustration
3 Shortlist Print - Product & Service
Shortlist Design - Brand Design Posters
Shortlist Design Craft - Art Direction
Shortlist Design Craft - Illustration
2 Shortlist Outdoor Craft - Illustration
2 Shortlist Outdoor Product & Service
Shortlist Outdoor - Best Use Billboards

The Work 2023
Print - Newspaper & Magazines
Print - In Store Posters & Point of Sale
Print Craft - Illustration
Print Craft - Art Direction

MAD STARS 2023
4 Finalist Design Sectors
4 Finalist Communication Design Posters
3 Finalist Outdoor Craft Art Direction
2 Finalist Outdoor Craft Illustration
Finalist Outdoor Sectors

Kam Fan Awards 2023
2 Silver Print 
2 Silver Outdoor 
2 Silver Design & Crafts 
1 Bronze Print 
1 Bronze Outdoor 
5 Merit Design & Crafts 

PROCESS