Back to back with our latest winning at Applied Arts Awards 2022!

Congratulations to Burger King and Publicis Montréal, Cogeco and Havas Montréal. We would like to thank you for your support and looking forward to work on an amazing work together once again.

Campaign Name : Order without leaving home.
Client (Advertiser) : Burger King
Brand (Product) : Burger King
Agency : Publicis Montréal
Production Company : Illusion CGI Studio
Visit the link for full credits: https://www.illusion.co.th/burger-king

Campaign Name : Power up epic entertainment
Client (Advertiser): Cogeco
Brand: Epico
Agency: Havas Montreal
Production Company : Illusion CGI Studio
Visit the link for full credits: https://www.illusion.co.th/epico-composition

Big "Roar" of applause! 🦁

And warmly welcome to our 71st, 72nd and 73rd Cannes Lions!

We have won 1 Silver and 2 Bronze from Cannes 2022! Thank you to our amazing clients: IKEA, Goo Go Green and Burger King and our incredible agencies: Ogilvy Group Thailand and Publicis Montréal, for supporting us. Without you, this wouldn't have happened.

We are super grateful for this win and look forward to keeping up the awe in every piece of our work. Let us celebrate with the Lions!

Title : Living Room, Kitchen, Restroom
Client (Advertiser): IKEA Trading (Thailand) Ltd.
Campaign Name: Make space
Brand: IKEA
Agency: Oglivy Group Thailand
See the whole campaign and full credits: https://www.illusion.co.th/ikea-make-space

Title : Cockroach, Fly, Ant
Client (Advertiser): Live Long Life Co.,Ltd
Campaign Name: No Pests Allowed
Brand: Goo Go Green
Agency: Oglivy Group Thailand
See the whole campaign and full credits: https://www.illusion.co.th/no-pests-allowed

Campaign Name : Order without leaving home.
Client (Advertiser) : Burger King
Brand (Product) : Burger King
Agency : Publicis Montréal
Production Company : Illusion CGI Studio
Visit the link for full credits: https://www.illusion.co.th/burger-king

Check out our latest Chupa Chups's Campaign on Little Black Book!

Explore Chupa Chups XXL concept of the galaxy and short interview from Serviceplan Group’s global head of art, Michael Wilk and Illusion's overseas producer director, Post Rattanas.

Thank you LBB for this wonderful article.

Visit the link to find out more:

https://www.lbbonline.com/.../chupa-chupss-xxl-campaign...

Our latest Chupa Chups's Campaign on Little Black Book

Chupa Chups's XXL Campaign Heads to New Ga'lick'sies

Print campaign from Serviceplan Group and Illusion CGI Studios is out of this world

‘More to Explore’, a new print and OOH campaign for Chupa Chups, visually transforms the delight of enjoying a longer-lasting lollipop into an expedition to the majestic universe of taste.

The eye-catching campaign conceived by Serviceplan Group and crafted by Illusion CGI Studio made the product the star of the imagery, embracing every detail from surface to air bubbles and translucent gum core: an XXL eye-candy. Serviceplan worked closely with innovative CGI studio Illusion in Bangkok.

Post Rattanas, overseas producer director, Illusion explains: “We love crafting details that consumers don’t usually see. Especially with Chupa Chups, it is rare that people will look at the product really closely. We also love Serviceplan’s idea of Chupa Chups floating like planets in space, in their own galaxy, where we can make the use of lighting, colour and bring up all the details of the lollipop’s surface and the translucency.“

And the mission is fruitful: stunning details combined with the vibrant colours of the four iconic Chupa Chups flavours – Cola, Apple, Strawberry and Tutti Frutti – open up imaginative new worlds, ready to be discovered.

Also for Serviceplan Group’s global head of art, Michael Wilk, the collective visual exploration was a success: “For a project such as this, you need a partner who is creatively visionary as well as technically capable of bringing the vision to life. Someone with extraordinary skills and passion. We couldn´t be happier having Illusion as our partner. The working process was super collaborative and creative, and the result is absolutely stunning. Illusion took it to the next level. Or the next galaxy to be precise.”

Visit the link for original article:
https://www.lbbonline.com/news/chupa-chupss-xxl-campaign-heads-to-new-galicksies